5-Phase Model

YOUR TEAM RUNS ON A PROVEN PROCESS

Every task follows the same 5-phase model: Research, Review, Synthesise, Execute, Deliver. No guesswork. No missed steps. Just structured output.

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1,200+ tasks completed8 teams available5 min setup
The 5-phase model

Five Phases, Zero Guesswork

Every team, every run, every time. The same structured process that turns raw data into actionable deliverables.

Phase 1

Research

Gather data from your connected tools. Crawl pages, pull analytics, fetch reports, and collect raw information.

Marcus crawls pages, Taylor pulls ad data, Avery finds prospects.

Phase 2

Review

Specialists analyse findings independently. Each reviewer examines the data through their own lens of expertise.

Aisha reviews content, James checks technical issues, Blake scores leads.

Phase 3

Synthesise

Manager cross-references findings across all specialists. Deduplicates issues, prioritises by impact, and builds a structured action plan.

Deduplicates, prioritises, builds action plan.

Phase 4

Execute

Writers and executors implement fixes within your configured authority rules. Only approved changes are applied directly.

Elena writes meta descriptions, Casey adjusts bids, Jordan sends replies.

Phase 5

Deliver

Structured outputs delivered for your review. Every finding, proposal, deliverable, and report is tracked and measurable.

Findings, proposals, deliverables, reports -- all tracked.

42
Avg. issues found per audit
91%
Approval rate by month 6
24/7
Teams work around the clock
5 min
Setup to first run
Onboarding

Your Business, Always in Context

Describe your business once. AI creates structured Knowledge Hub entries. Every team inherits the context automatically.

1

Describe

Tell us about your business, audience, goals, and brand voice in plain language.

2

Structure

AI creates structured Knowledge Hub entries from your description. Review and refine.

3

Inherit

Every team and employee automatically inherits your business context.

How Context Flows to Your Team

Every employee receives layered context -- from company-wide knowledge to task-specific instructions.

1
Knowledge Hub
Business info, brand voice, target audience, competitors
2
Team Skills
Shared expertise and reference docs for the whole team
3
Team Memory
Learned preferences and patterns from previous team runs
4
Employee Skills
Individual specialist knowledge and reference materials
5
Employee Memory
Personal observations, confirmed facts, and patterns
6
Task Instructions
Specific instructions for this particular run
Employee lifecycle

Hire, Onboard, Work, Learn, Improve

Employees start as observers and grow in autonomy. Every run builds their knowledge and your confidence.

Hire

Select from 8 pre-built teams or build a custom one. Each employee has a defined role, skills, and authority level.

Onboard

Connect Slack, Search Console, or any of 20+ integrations. Share your Knowledge Hub. Employees learn your context from day one.

Work

Employees run on schedule or on-demand. They follow the 5-phase model, collaborating as a coordinated team — not isolated chatbots.

Learn

After every run, employees save new memories. Preferences, patterns, and corrections compound over time.

Improve

Month 1: 65% approval rate. Month 3: 78%. Month 6: 91%. Every run makes your team smarter and more aligned.

The conversation

Work Appears as a Team Conversation

Every run produces a conversation timeline. Watch your employees collaborate, create outputs, and ask for approvals.

SEO Team -- Live Run
S
Sarah
Starting SEO audit for acme.com. Dispatching Marcus for crawl, Aisha for content review.
Message 1 of 6
M
Marcus
Crawling complete. 847 pages scanned. 23 broken links, 8 redirect chains found.
Message 2 of 6
A
Aisha
Content review complete. 15 pages missing H1 tags, 32 meta descriptions too short.
Message 3 of 6
J
James
Technical review complete. Core Web Vitals failing on 4 pages. Schema markup missing on /pricing.
Message 4 of 6
S
Sarah
Synthesis complete. 42 unique issues found, 12 critical. Dispatching writers for top-priority fixes.
Output Created
Message 5 of 6
E
Elena
Drafted new meta descriptions for 15 pages with low CTR. Ready for review.
Awaiting Approval
Message 6 of 6
Same model, different modes

How Different Teams Use the Framework

The 5-phase model adapts to each team's operating mode. Deliberate, reactive, monitoring, or autonomous.

SEO Team

Deliberate
researchCrawl entire site
reviewContent + technical audit
synthesisePrioritise by impact
executeWrite fix proposals
deliverAudit report + proposals

Support Team

Reactive
researchSkip (ticket is input)
reviewClassify + prioritise
synthesiseMatch to KB article
executeDraft response
deliverResponse + escalation

Ad Ops Team

Monitoring
researchPull campaign metrics
reviewIdentify underperformers
synthesiseBuild optimization plan
executeAdjust bids + copy
deliverPerformance report

DevOps Team

Autonomous
researchMonitor logs + alerts
reviewDetect anomalies
synthesiseMatch to runbook
executeExecute runbook steps
deliverIncident report
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Ready to See It in Action?

Hire your first team and watch the 5-phase model deliver real results. No credit card, no technical setup.

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